“@Steveology: The 7 Essential Elements Of Compelling Content http://t.co/64Lg78Elwa #PR #socialmedia #marketing”
February 27, 2013
The 7 Essential Elements Of Compelling Content
What Is Compelling Content? The Question Most Marketers Can't Answer. Each year, I attend 40 to 50 presentations on various marketing and corporate communications topics. And in about two-thirds of them I hear speakers proclaiming the need for "compelling content" in blogs and on websites, social sites, and elsewhere.